Andrew's Strategy Framework
Kenneth Andrews, a noted business academics professor at Harvard Business School created this framework.
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According to Andrews’ model formulation and implementation of corporate strategy are the two factors responsible for influencing organizational structure, behavior, processes and internal and external business relationships.
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Andrews’ theoretical framework has the following elemental features that make it the ideal strategy formulation framework for any organization, of any size, belonging to any industry:
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It informs that corporate strategy is an overall product of strategy formulation and implementation, where formulation and implementation are strongly interlinked and bi-directional processes.
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It defines that strategy formulation is a dynamic process, rather than being a linear or static one, and should be treated as such.
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It depicts that once a strategy is implemented, the outcome should inform strategy reformulation to resolve newly identified gaps and bridge the gap between targets and outcomes.