Andrew's Strategy Framework
Kenneth Andrews, a noted business academics professor at Harvard Business School created this framework.
According to Andrews’ model formulation and implementation of corporate strategy are the two factors responsible for influencing organizational structure, behavior, processes and internal and external business relationships.
Andrews’ theoretical framework has the following elemental features that make it the ideal strategy formulation framework for any organization, of any size, belonging to any industry:
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It informs that corporate strategy is an overall product of strategy formulation and implementation, where formulation and implementation are strongly interlinked and bi-directional processes.
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It defines that strategy formulation is a dynamic process, rather than being a linear or static one, and should be treated as such.
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It depicts that once a strategy is implemented, the outcome should inform strategy reformulation to resolve newly identified gaps and bridge the gap between targets and outcomes.